Purpose and data collected

Marketing and advertising cookies help us analyse and track visitor behaviour so that we can deliver customised content and functions based on user choices and previous visits to the website.

Such cookies are also used for so-called re-targeting. This means that we identify you on our website via the cookie and, when you are on another website, are then able to show you marketing from us. For example, we can use Facebook Pixel to show you marketing on Facebook in this way. We can also choose not to show you any marketing and instead direct our marketing towards those who have not yet visited our website. These cookies can also help with customised marketing; e.g. by marketing products/services/functions you have shown an interest in on our website by clicking on information about these products etc.

The data collected are your IP address, i.e. a unique ID (combination of numbers and digits) that identifies you when browsing on other websites; this ID is used for the re-targeting explained above.

Cookies

Google Ads are used for targeted ads that are relevant for the visitor across the web. Read more about advertising via Google and how you can change your advertising settings to turn off customised marketing.

Facebook Pixel (third-party cookie) is used to analyse the effectiveness of advertising, to create customised audiences and to optimise advertising. Read more about advertising via Facebook. You can choose not to receive customised marketing by changing your advertising settings when signed in to your Facebook account.

Storage

Google Ads NID, 6 months

Purpose and data collected

These cookies are used to provide functions on our website and are necessary to ensure the proper performance of our website, both from a technical and visual perspective. These cookies also help us analyse visitor behaviour on the website in order to enhance user experience and ensure the website's functionality.

Cookies

SignCut's own cookies (first-party cookies) are used to improve user experience on the website and guide the visitor to the appropriate starting point based on previous visits.

Vimeo (first-party cookie) is used to display embedded videos on our website. Vimeo's cookies are used, among other things, to determine whether certain settings or preferences have been chosen by the visitor. Read more about Vimeo's cookies.

Storage period

SignCut
acceptcookies, 2 years
preferedstartpage, session cookie
startpagedirect, session cookie

Vimeo
vuid, 2 years

Purpose and data collected

These cookies help us analyse and track visitor behaviour in order for us to be able to deliver customised content and functions in our apps based on user choices and previous visits to the app. Information from the app can also be used to create targeted advertising for you outside the app, for example on websites and social media.

These cookies are also used to provide functions in SignCut's apps and are necessary to ensure the app's functionality and to compile bug reports.

Cookies

Facebook (app links) is used to track user installations of the app and collect information about your use of the app. Information is transferred to Facebook where user data is used to create customised advertising for you. Read more about advertising via Facebook. You can choose not to receive customised marketing by changing your advertising settings when signed in to your Facebook account.

Storage period

SignCut's website sometimes embeds content and sharing tools from social networks (e.g. YouTube). The suppliers of these services may thereby come to use third party cookies on SignCut's website. SignCut has no access to or control over these cookies or the data they collect. You should check the websites of the suppliers concerned for further information about these cookies and how you can opt-out of receiving them. For certain cookies, the table above contains links to further information. We encourage you to open these links and read their content.

Purpose and data collected

Analytics cookies help us collect information on how visitors are using our websites and helps us improve our websites. These cookies provide statistics about performance and website visitors. These cookies can be used to count the number of visits and the sources of the website traffic, so that we can measure and improve how the websites work. We can identify which particular pages are most and least popular and can see how visitors navigate around the websites. All the information collected via these cookies is aggregated and anonymous. If you do not give your consent to the use of this type of cookies, we do not see when you visited the websites and will not receive any information about how they are used and work.

Cookies

Google Analytics (first-party cookie) is used to analyse visitor behaviour on the website in order to enhance user experience and ensure the website's functionality. Read more about Google Analytics and how you can opt-out from using such cookies.

HotJar (Tracking Code) (first-party cookie) is used to create anonymous statistics which SignCut can use to customise its website for our visitors and create a better user experience. Read more about HotJar (Tracking Code) and how you can opt-out from continuing to use HotJar's cookies.

Storage period

Google Analytics
__ga, 2 years
__gat, 1 minute
__gid, 24 hours
__gid, 24 hours
_utma, 2 years
__utmz, 6 months
__utmb, 30 minutes
__utmz, 18 months
__utmxx, 18 months

Vimeo
vuid, 2 years

HotJar
_hjIncludedInSample, 1 year

According to the Swedish Electronic Communication Act (Sw: lagen om elektronisk kommunikation) (2003:389), all visitors to a website or app using cookies must be given access to information stating that the website/app uses cookies and informed about how they are used. Visitors must also consent to the cookies being used. You consent to SignCut's use of cookies in the banner displayed the first time you visit our website or by accepting the use of cookies in the app.

You can choose to block cookies via the settings in your web browser, so that it automatically rejects storing of cookies or informs you each time a website requests to store a cookie. You can also delete already stored cookies in your browser. Exactly how this is done differs between different web browsers and you can read more about this in the instructions for your web browser or in the help function available in most web browsers. Some service providers, e.g. Google, also provide their own opt-out tools that you can read more about on their websites (see the links in the table above).

If you are using a mobile device, you can opt-out of using mobile identifiers for certain types of interest-based advertising, including those performed by us, by opening the settings on your Apple or Android device and following the most recently published instructions. If you choose to opt-out, no further data collection or tracking will take place. This means that if at a later stage you decide to reactivate them, we will not be able to continue tracking you using your original ID and for all practical purposes you will be a new user in our system.

Further information about how to manage and erase cookies can also be found on the following websites: www.aboutcookies.org.uk and www.youronlinechoices.com.

Please note that if you block cookies you might not be able to access all pages and functions on our website or in our apps. It may also affect your user experience.